From Brian Mansfield, Special for USA TODAY

His records are more famous than he is, but that may have all changed Sunday night.

The Super Bowl has made cultural icons out of quarterbacks, running backs and Budweiser frogs. Why shouldn’t it do the same for halftime headliner Bruno Mars?

Mars wasn’t the biggest name that the biggest game could have booked. Compared to the superstars who have performed for the past several years — Beyoncé, Madonna, the Black Eyed Peas, The Who, Bruce Springsteen — he’s a relative unknown.

But the Super Bowl has a way of elevating those who step up their game in the spotlight. And Mars, the Hawaii-born pop/R&B singer whose style draws on Michael Jackson, Elvis Presley and a wide range of ’60s and ’70s soul, has made a career out of doing just that.

Click here for the entire article at USA Today

(Photo: USA TODAY Sports Images)

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