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Atlanta singer, songwriter and rapper Lil Nas X has signed with CAA for worldwide representation.
Lil Nas X released rap country single “Old Town Road” in December and rose to viral fame as the associated “Yeehaw Challenge” gained traction on social media app TikTok.
Since then, the single has been streamed more than 300 million times worldwide and continues to sit at the No. 1 position on the Billboard Hot 100 chart for the sixth consecutive week.
For the full story, visit Billboard.com/Business.
