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That legendary Kanye West persona is just an act, according to a new memoir by longtime record executive and West collaborator, L.A. Reid.
“Despite how he’s viewed by the public, there’s a lot that people don’t understand about him,” wrote Reid in his book, Sing to Me. “I knew Kanye’s mother, and he was raised well. The truth is, beneath the persona that Kanye projects, there is a sweet, insecure artist who is eager to prove that he works hard at being great.”
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