Photo Courtesy Elle Magazine
At the height of the pandemic—and the racial tension that swept the nation in the summer of 2020—there was a need to highlight more Black excellence beyond moments of trauma in the community. While Sharon Chuter was calling for transparency and accountability in companies, Zerina Akers—stylist to stars like Beyoncé and sister duo Chloe x Halle—launched the Instagram account Black Owned Everything that spotlighted Black businesses, from fashion to home goods to food, to fanfare. From there, Akers knew her next step: Turning her popular Instagram account into a one-stop luxury e-commerce site. So she did exactly that.
Read the full story at Elle | Fashion | Shopping.
