Today, only half of American children get the recommended amount of exercise, so it’s more important than ever to take action and encourage kids to get out and get moving. To help with this endeavor, the Quaker Oats Company has teamed up with Fuel Up to Play 60 to introduce a Make Your Move Video Contest, giving kids and parents an opportunity to win $15,000 for their school.

From now until November 27, kids and parents can submit their videos showcasing how they get active. Winning schools will be awarded one of five $15,000 school grants or one of 10 $2,500 school grants.

To enter the contest on behalf of a Fuel Up to Play 60 school, teachers or parents are asked to record 30 to 60 second videos of students (grades kindergarten through high school) moving during their 60 minutes of physical activity. Activities can include anything from football drills to dance to hula-hooping, so long as the students are moving. Entries should be uploaded to, which also includes full contest rules and entry forms.

Entries will be judged based on the school’s need of the grant as described in the entry form, originality (including creativity), and display of active movement in a fun, energetic way. If parents want to enter but their kids aren’t enrolled at a Fuel Up to Play 60 school, it’s still easy to participate – simply register to be an official Fuel Up to Play 60 school before entering at Schools must be a standard accredited public or private elementary, middle and/or high school located in the United States or District of Columbia.

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