An op-ed in an issue of this week’s Boston Globe posits the brave thought “What if we did away with carry-on bags on flights entirely?” Devin Liddell, the founder and brand strategist behind Poppi, the conceptual airline, wrote an open letter to the world, essentially telling us “You’re doing it wrong!” According to Liddell, eliminating carry-on bags would make the boarding process 71% faster. A flight that takes an hour to board with carry-ons would take just 18 minutes without.

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