Bounce TV – reportedly the nation’s first-ever broadcast television network for African-Americans – is coming to Sacramento and San Francisco as part of a broadcast deal with Univision Communications, Inc.
Through the distribution agreement, Univision Television Group, which owns and/or operates 62 television stations in the major US Hispanic markets and Puerto Rico, will carry Bounce TV as a multicast channel of their stations in Sacramento and San Francisco, as well as Boston, Miami, Denver, Raleigh and Tampa.
The Univision launch will reportedly drive Bounce TV’s coverage to 86 percent of African-American television homes and 68 percent of the total United States. Bounce TV will now be in all of the top 10 markets and 24 of the top 25 African-American markets.
Bounce TV targets African Americans primarily between the ages of 25-54 with a programming mix of theatrical motion pictures, live sports, original and off-net series, documentaries, specials, and inspirational faith-based programs. Bounce TV airs twenty four hours a day, seven days a week on the signals of local television stations. Martin Luther King III and Ambassador Andrew Young are among the Founding Group and Board of Directors of Bounce TV. Bounce TV is majority African American-owned.
The network celebrated its first birthday on-the-air on September 26.
For more information on Bounce TV, visit www.bouncetv.com.