Celebrity chefs and fashionistas headline the 2010 Tasty Awards in San Francisco

SAN FRANCISCO (January 7, 2010) – In just one week, TasteTV will host the most exciting and prestigious event to start the new year in celebration of food and fashion programs on television, in film, and online.  The 2010 TASTY AWARDS will take place on Thursday, January 14 from 7 – 9 pm in San Francisco at the Sundance Kabuki Theater located at 1881 Post Street .

Hosted by food and travel television star Zane Lamprey of Three Sheets fame (FLN), the show features a star-studded lineup of food and fashion TV celebrities, including Tyler Florence (Food Network), Joanne Weir (PBS), Debi Mazar (Actress, Dancing with the Stars) G. Garvin (TV One), Tanya Holland (Celebrity Chef), Leslie Sbrocco (PBS), Gary Vaynerchuk (Wine Library TV), Marcy Smothers (Radio), Novella Carpenter (Author), Anita Chu (Author), Dominique Crenn (Food Network – Next Iron Chef), Brian Solis (New Media Guru), Marisa Churchill (Bravo, Top Chef, Author), Andrea Immer Robinson (TV Host, Author, Wine Guru), Chef Nathan Lyon (A Lyon in the Kitchen, The Next Food Network Star), Laurine Wickett (Top Chef), Preeti Mistry (Top Chef), and more.

Viewers’ appetite and response to food and style programs has surged over recent years, making them some of the highest watched video content. The TASTY AWARDS spotlights the year’s best achievements in food and fashion programs on television, in film, and on the web. The event will air on stations nationwide in February 2010, reaching millions of households. 

Anthony Bourdain, Top Chef, Project Runway, Cake Boss and Guy Fieri lead the awards finalists with several nominations each.  Special Achievement Awards have been announced for Anthony Bourdain, Martin Yan, Paul Prudhomme, YouTube, Alton Brown, Jacque Pepin, Meryl Streep, Giada De Laurentiis, and Tim Gunn among others.

For the full list of Finalists and Categories, go to www.tastyawards.com.  A limited number of VIP Admission tickets are currently on sale at http://tastyawards-2010.eventbrite.com. The awards will be followed by a gourmet wine, food and chocolate after party from 9 – 11 pm at New People, 1746 Post Street in San Francisco . For additional information, request interviews or press credentials, please contact Di’Nia Williams at 510.922.9702 x 101 or by email at dinia@vshereecommunications.com.

About TasteTV
Originally launched in 2004 as the Indie Foodie Channel, TasteTV was the first digital network to create and pioneer the concept of niche and customized food and lifestyle multiplatform television channels supporting individual content contributors.  TasteTV programming highlights the quality and diversity of content that viewers crave in these days of digital, mobile and satellite TV. www.tastetv.com.

Media Contact: Di’Nia Williams – V. Sheree Communications

510.922.9702 x 102




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